Serious Steel Fitness
Serious Steel Fitness is based in Roanoke, Virginia. We began Serious Steel in 2009 with the goal of providing high quality exercise and fitness equipment at a great price with great customer service through our website and third-party selling platforms.
Prior to Serious Steel, we had spent the previous 28 years in the residential and commercial specialty fitness industry. Exercise and Fitness is our passion and we want to provide you with the best possible buying experience.
Resistance Band & Tube Anchor
Serious Steel FitnessThe Serious Steel Band anchor is the perfect companion for resistance bands. Use the band anchor anywhere to exercise anywhere. Simply wrap the ban...
View full detailsAnkle Cuff
Serious Steel FitnessThe Serious Steel Fitness Ankle Cuffs are the perfect accessory to add to your gym bag. No more using the gross communal ankle cuffs at the gym. Th...
View full detailsThe Original Stick - 24" Body Stick
Serious Steel FitnessThe Body Stick is the most popular model among customers. Its 24" length and 15 spindles addresses most muscle groups with ease. Each stick comes...
View full detailsStiff Elbow Wraps 120 CM (Pair)
Serious Steel FitnessElbow Wraps are great for bodybuilders, weightlifters, bench press training, powerlifting and more. Stiffer material than your average Elbow Wrap....
View full detailsStone Sleeves
Serious Steel FitnessA HISTORY OF THE SERIOUS STEEL STONE SLEEVES It took us close to a year to design and develop these stone sleeves. Beginning back in 2016, with j...
View full detailsThe Original Stick - 18" Travel Stick
Serious Steel FitnessThe Travel stick is slightly larger than the Little Stick and is great for portability. Fits in most gym bags! Each stick comes with a proprietary ...
View full detailsBig Bud Duffel Bag (63L)
Serious Steel FitnessStop wasting your valuable gym time searching through a messy bag and get yourself organized with the Serious Steel Duffel Bag. This is a durable b...
View full detailsCompression Cuff (Regular, Black)
Serious Steel FitnessA great tool to add warmth to your elbow and forearm. Our regular cuffs offer comfortable support with significantly more give than our Heavy (Red)...
View full detailsThe Original Stick - 14" Little Stick
Serious Steel FitnessThe Little Stick is the shortest of all Massage Sticks. It is ideal for traveling and perfect for smaller muscle groups. It is highly effective in ...
View full details2.5 lb Brick
Serious Steel FitnessThe PlateMate® BRICK patented design works with steel or cast iron plates and weight stacks. Microloading with PlateMate® is the safe, scientific w...
View full detailsKnee Wraps
Serious Steel FitnessRegular Knee Wraps (Black) Made of extremely comfortable material, these knee wraps are ideal for everyday use. This material is not as stiff as th...
View full detailsFigure 8 Lifting Straps
Serious Steel FitnessFigure 8 Lifting Straps are the #1 choice among serious deadlifters, strongmen competitors and powerlifters. These Figure 8's are not cheap and fli...
View full details5mm Neoprene Elbow Sleeves
Serious Steel FitnessThe Serious Steel Fitness 5mm Elbow Sleeves have been handcrafted to provide the maximum compression and support during the toughest workouts. Made...
View full detailsBasic Lifting Straps
Serious Steel FitnessMade with extremely durable and heavy duty webbed cotton, these lifting straps won't let you down. These adjustable wrist straps are made with 1-1/...
View full detailsBarbell Pad (Hip Thrust Pad)
Serious Steel FitnessSERIOUS STEEL BARBELL PAD (HIP THRUST PAD) The Serious Steel Fitness Hip Thrust Pad is ideal for use while performing glute exercises. SPECIFICATIO...
View full detailsHeavy Duty Wrist Wraps (60cm, Black)
Serious Steel FitnessThicker material than your average wrist wrap. These wrist wraps will support big lifts for the strongest of the strong. Can be used for everyday h...
View full detailsMobility Compression Floss Bands
Serious Steel FitnessMOBILITY COMPRESSION FLOSS BAND An essential performance tool for athletes and fitness enthusiasts of all levels. These mobility and recovery bands...
View full details12" Short Bands
Serious Steel Fitness12" monster mini exercise bands can be used as hip and glute activation bands for dynamic warm-ups. Serious Steel Mini bands have the same tension ...
View full details20" Deadlift Bands (Sold in Pairs)
Serious Steel FitnessSerious Steel Fitness 20" Deadlift Bands come in fiver (5) different resistance levels for any type of user and activity. These bands are primarily...
View full details1.25 lb Hex PlateMate (Pair)
Serious Steel FitnessMicroloading with PlateMate® is the safe, scientific way to build strength at beginning, intermediate and advanced exercise levels. Advanced lifter...
View full details1.25 lb Donut PlateMate (Pair)
Serious Steel FitnessMicroloading with PlateMate® is the safe, scientific way to build strength at beginning, intermediate and advanced exercise levels. Advanced lifter...
View full details5 lb Brick PlateMate
Serious Steel FitnessThe PlateMate® BRICK patented design works with steel or cast iron plates and weight stacks. Microloading with PlateMate® is the safe, scientific w...
View full details2.5 lb Donut PlateMate (Pair)
Serious Steel FitnessMicroloading with PlateMate® is the safe, scientific way to build strength at beginning, intermediate and advanced exercise levels. Ideal for savin...
View full details41" Monster Mini Resistance Band (10-50 lbs)
Serious Steel FitnessLow Resistance: The #0 Orange band provides our lowest level of resistance and is great for light stretching, mobility work and warming up. Moderat...
View full detailsPhysical Therapy Exercise Bands - 4" x 5'
Serious Steel FitnessThe Serious Steel Fitness Flat Elastic Resistance Bands help improve flexibility, range of motion and strength. These bands are ideal for personal ...
View full detailsHip & Glute Activation Band
Serious Steel FitnessBLUE LIGHT RESISTANCE (Everyone) Fits everyone and is best for beginner hip and glute work. The Hip and Glute Activation Band is an essential tool ...
View full detailsPhysical Therapy Exercise Bands - 4" x 25 Yards
Serious Steel FitnessThe Serious Steel Fitness Flat Elastic Resistance Bands help improve flexibility, range of motion and strength. These bands are ideal for personal ...
View full detailsSquat Wedge Blocks
Serious Steel FitnessIntroducing the Serious Steel Squat Wedges! The days of throwing a plate under your heel are gone. Not only is that unsafe, but is most likely not ...
View full detailsPRO Divider Backpack (32L)
Serious Steel FitnessThis versatile backpack is not just about storage; it's a testament to thoughtful design. With intelligently positioned pockets, holders, and secti...
View full detailsHip & Glute Activation Band (Non-Slip)
Serious Steel FitnessThe Hip and Glute Activation Band is an essential tool used by athletes, trainers, and your every day fitness fanatics to warm up their hip abducto...
View full details41" Mini Resistance Band (5-35 lbs)
Serious Steel FitnessLow Resistance: The #0 Orange band provides our lowest level of resistance and is great for light stretching, mobility work and warming up. Moderat...
View full details41" Micro Mini Resistance Band (2-15 lbs)
Serious Steel FitnessLow Resistance: The #0 Orange band provides our lowest level of resistance and is great for light stretching, mobility work and warming up. Moderat...
View full detailsUtility Bag | Sneaker Bag (44L)
Serious Steel FitnessThe Serious Steel Utility Duffel (44L) is great for anyone looking to keep their gym bag organized with moveable and removeable dividers. This bag ...
View full detailsHip & Glute Activation Band
Serious Steel FitnessBLUE LIGHT RESISTANCE (Everyone) Fits everyone and is best for beginner hip and glute work. The Hip and Glute Activation Band is an essential tool ...
View full detailsFigure 8 Lifting Straps
Serious Steel FitnessFigure 8 Lifting Straps are the #1 choice among serious deadlifters, strongmen competitors and powerlifters. These Figure 8's are not cheap and fli...
View full details41" Latex Free Resistance Band Set
Serious Steel FitnessOur synthetic rubber 41" resistance bands offer a great alternative for individuals with latex sensitivities or allergies. Designed to closely matc...
View full details41" Average Resistance Band (50-120 lbs)
Serious Steel FitnessLow Resistance: The #0 Orange band provides our lowest level of resistance and is great for light stretching, mobility work and warming up. Moderat...
View full details41" Heavy Resistance Band (60-150 lbs)
Serious Steel FitnessLow Resistance: The #0 Orange band provides our lowest level of resistance and is great for light stretching, mobility work and warming up. Moderat...
View full detailsMini Loops Resistance Bands- 10 Packs
Serious Steel FitnessMINI LOOPS RESISTANCE BANDS - 10 PACK of 12" x 2" Latex Bands Mini loop resistance bands are the perfect tool for rehab, prehab, dynamic warm-ups a...
View full details8" Olympic Flanged Adapter Sleeve
Serious Steel FitnessThe Serious Steel 8" Olympic Flanged (wide base) Adapter Sleeve converts 1" standard bars or weight posts to 2" Olympic bars or posts (single). Gre...
View full detailsFabric Mini Loop Resistance 5-Band Set
Serious Steel FitnessAre you tired of your latex bands rolling up your legs, pulling hair, breaking, snapping or tearing? If you are, these fabric mini resistance bands...
View full detailsSingle Prong Powerlifting Belt (10 mm)
Serious Steel FitnessThe Serious Steel Fitness Black Suede Single Prong Weightlifting Belt is another example of the fine craftsmanship you will find with Serious Steel...
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